Strategy During COVID-19
This page brings together a range of resources to help small company leaders think about business strategy during COVID-19. You can see my latest writings on my blog. I have also pulled some relevant articles onto this page.
(Last update June 2020)
Small businesses need strategy during COVID-19 to get through the Survival Zone, and focus on their Business Health, and New Opportunity.
Phimation's regular survey of business leaders about what the coming 4 quarters will look like in 8 different aspects of the macro-environment during the COVID19 pandemic. It's important to have access to this data to crystallize what we’re seeing – and as a record of where we’ve been.
Wondering where to start the discussion with your leadership team about strategy during COVID-19?
The Winning the Uncertainty workbook has over a dozen detailed worksheets to guide you to the answers you want.
A playbook can tell you the questions to ask. But, coming up with the right answers require insight, judgment, and experience.